Stakeholder Analysis Guidelines

Stakeholder Analysis at a
Glance
What Is Stakeholder Analysis?
Stakeholder analysis is a process of systematically gathering and analyzing qualitative infor-
mation to determine whose interests should be taken into account when developing and/or
implementing a policy or program.
Who Is a Stakeholder?
Stakeholders in a pro cess are actors (persons or organizations) with a vested interest in the pol-
icy being promoted. These stakeholders, or “interested parties,” can usually be grouped into the
following categories: international/donors, national political (legislators, governors), public
(ministry of health [MOH], social security agency, ministry of finance), labor (unions, medical
associations), commercial/private for-profit, nonprofit (nongovernmental organizations
[NGOs], foundations), civil society, and users/consumers.
Which Stakeholder Characteristics Are Analyzed?
The analysis includes such stakeholder characteristics as knowledge of the policy, interests related
to th e policy, po sitio n for or a gainst the po licy, potent ial alliances w ith other stak eholder s, and
ability to affect the policy process (through power and/or leadership).
Why Is this Analysis Useful?
Policymakers and managers can us e a stakeholder analysis to identity the key actors and to
assess their knowledge, interests, positions, alliances, and importance related to the policy. This
allows policymakers and managers to interact more effectively with key stakeholders and to
increase support for a given policy or program . When this analysis is conducted before a policy
or program is implemented, policymakers and managers can detect and act to prevent potential
misunderstandings about a nd/or opposition to the policy or program. When a stakeholder
analysis and other key tools are used to guide the implementation, the policy or program is
more likely to succeed.
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