Stakeholder Analysis Guidelines
Stakeholder Analysis Guidelines 2-5
Step 2: Selecting and Defining a Policy
Select an appropriate policy.
For a stakeholder analysis to be useful, it must be focused on a specific policy or issue. Again,
policy is used in this document to refer to any national, regional, local, or institutional project,
program, law, regulation, or rule. In mo st cases, the sponsor of the stak eholder analysis will
have identified a policy, but it is important to ensure that the policy in question is an appropri-
ate topic for a stakeholder analysis before the pr ocess begins.
The following are some basic criteria for evaluating the appropriateness of health reform
policies as subjects of a stakeholder analysis:
The policy should be specific and “definable.” Policymakers
and managers should avoid conducting an analysis on a poli-
cy that has not been thought through or is too general to be de-
fined in concrete terms. This is important to ensure that specif-
ic interview questions and responses can be developed around
the policy.
The policy should be socially and politically controversial so
that it merits the investment of resources required to determine
what aspects are controversial and to whom.
The policy should be key to current reform efforts and impor-
tant enough to justify the resources that will be needed to im-
plement recommended actions that emerge from the analysis.
Define the policy.
Once a policy is chosen for the stakeholder analysis, the working
group should work with policymakers to define the main ideas
and concepts. The basic ideas, not the details of the policy, will
need to be explained to the stakeholders later in the process, and
simple, concise definitions will be required.
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