Social Media Press Release Template

SOCIAL MEDIA PRESS RELEASE
TEMPLATE, VERSION 1.0
CONTACT
INFORMATION:
Client contact
Phone #/skype
Email
IM address
Web site
Spokesperson
Phone #/skype
Email
IM address
Blog/relevant post
Agency contact
Phone #/skype
Email
IM address
Web site
5.3"
NEWS RELEASE HEADLINE
Subhead
CORE NEW S FACTS
Bullet-
p
oints
p
referable
LINK & RSS FEED TO PURPOSE-BUILT DEL.ICIO.US PAGE
The purpose - built del.icio.us page offers hyperlin ks (and PR annotation in
“notes” fields) to relevant historical, trend, market, product & competitive
content sources, providi ng context as-needed, and, on-going updates.
PHOTO
e.g., product
picture, exec
headshot, etc.
MP3 FILE OR
PODCAST LINK
e.g., sound bytes
by various
stakeholders
GRAPHIC
e.g., product
schematic;
market size
g
ra
p
hs
;
lo
g
os
VIDEO
e.g., brief
product demo
by in-house
ex
p
ert
MORE MULTIMEDI A AVAILABL E BY REQU E ST
e.
g
.
,
“downlo ad white
p
a
p
er”
PRE-APPROVED QUOTES FROM CORPORATE EXECUTIVES, ANALYSTS,
CUSTOMERS AND/OR PARTNERS
Recomm endation: no more than 2 quotes pe r contact. The PR agency should have additional
quotes at-the-re ady, “upon request,” for journalist s who desire exclusive content. This provides
opportunity for Agency to add further value to interested media.
LINKS TO RELEVANT COVERAGE TO-DATE (OPTIONAL)
This empo wers journalist to “take a different angle,” etc.
These links would also be cross-
p
osted to the custo m del.icio.us site.
BOILERPLATE STATEMENTS
RSS FEED TO CLIENT’S NEWS RELEASES
“ADD TO DEL.ICIO.US”
Allows readers to use the release as a standalone po rtal to this news
TECHNORATI TAGS/“DIGG THIS”
Page 1/1
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Social Media Press Release Template PDF

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