Business Model Generation Template
See?
Say & Do?
Think & Feel?
Hear?
Pain
Gain
Empathy Map: What does she
Design for:
Model Tittle Here
Date:
Version:
What really counts
major preoccupations
worries & Aspirations
environment
friends
what the market offers
\what friends say
what boss says
what inuencers say
Attitude in public
appearance
behavior toward others
fears
frustrations
obstacles
wants/needs
measures of success
4
Proprietary & CondentialCompany name
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